Zobrazeno 1 - 10
of 35
pro vyhledávání: '"I-Ling Ling"'
Publikováno v:
Journal of Public Relations Research. :1-27
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bc398b9026d7c59e837f76390e33bc6a
https://doi.org/10.1080/1062726x.2023.2215989
https://doi.org/10.1080/1062726x.2023.2215989
Autor:
凌儀玲 Hui-Chung Yao, 鄭皓蔚 I-Ling Ling
Publikováno v:
中華傳播學刊. 41:041-071
既有危機傳播理論，多從認知影響情緒取徑入手，較少探討情緒影響認知，因此有學者疾呼危機傳播也需要情緒導向模式的理論取徑。本研究為彌補此一缺口，針對Lu & Huang（2018）所提出的
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::12fb07b3e226ae217a8ab7421c0c6475
https://doi.org/10.53106/172635812022060041002
https://doi.org/10.53106/172635812022060041002
Autor:
Yi-Fen Liu, I-Ling Ling
Publikováno v:
Journal of Services Marketing. 36:29-43
Purpose Weight loss services feature high consumer involvement that is sometimes marked by repetitive failures. These features can affect regret and its associated factors differently from the way that discrete failure can. The purpose of this study
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b0c7c7f1475b81678eef5c2a7c316714
https://doi.org/10.1108/jsm-12-2020-0499
https://doi.org/10.1108/jsm-12-2020-0499
Autor:
Yingzi Xu, I-Ling Ling
Publikováno v:
Journal of Retailing and Consumer Services. 73:103322
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::004c3dd749072a793f8a569577c65877
https://doi.org/10.1016/j.jretconser.2023.103322
https://doi.org/10.1016/j.jretconser.2023.103322
Publikováno v:
Journal of the Association for Consumer Research. 6:362-376
With the revolution in technology, the internet offers opportunity to be a “web wizard,” but its overuse could be problematic. Problematic internet use, also called internet addiction disor...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4babd63da037c4cbace7611865a48282
https://doi.org/10.1086/714501
https://doi.org/10.1086/714501
Publikováno v:
Australasian Marketing Journal. 28:189-199
Artificial intelligence (AI) in the context of customer service, we define as a technology-enabled system for evaluating real-time service scenarios using data collected from digital and/or physical sources in order to provide personalised recommenda
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d8a8b519e158b62f41bd6c09f6a33c7b
https://doi.org/10.1016/j.ausmj.2020.03.005
https://doi.org/10.1016/j.ausmj.2020.03.005
Publikováno v:
Journal of Consumer Marketing. 37:365-374
Purpose This study aims to understand the underlying mechanism and boundary conditions of the IKEA effect in self-expressive mass customization (MC). It examines the effect of the extent of choice in MC toolkits in terms of perceived value of self-de
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2f51965698dcb7deb179f05e0303a5b1
https://doi.org/10.1108/jcm-09-2017-2373
https://doi.org/10.1108/jcm-09-2017-2373
Publikováno v:
Journal of Services Marketing. 33:380-395
Purpose This paper aims to investigate how location-based advertising (LBA) elicits in-store purchase intention. To deepen the understanding of LBA’s effect on consumers’ purchase decision, the research examines the role of consumers’ time cons
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1143577c0afa549e94479be35f8781bf
https://doi.org/10.1108/jsm-03-2018-0083
https://doi.org/10.1108/jsm-03-2018-0083
Publikováno v:
International Journal of Quality and Service Sciences. 9:165-183
Purpose This research aims to investigate how backstage visibility affects intangibility and perceived risk at the pre-purchase stage and how service credence moderates the effect of backstage visibility on intangibility and perceived risk. It also f
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::903403e19643169a67b69fac7c56a4c1
https://doi.org/10.1108/ijqss-04-2016-0024
https://doi.org/10.1108/ijqss-04-2016-0024
Autor:
Chih-Hui Shieh1 chshieh@hotmail.com, I-Ling Ling1 yiling@mail.ncyu.edu.tw
Publikováno v:
Proceedings for the Northeast Region Decision Sciences Institute (NEDSI). 2010, p45-50. 6p.