Zobrazeno 1 - 10
of 27
pro vyhledávání: '"Huré, Elodie"'
Publikováno v:
In Journal of Business Research March 2021 126:578-590
Publikováno v:
In Journal of Retailing and Consumer Services November 2017 39:314-330
Publikováno v:
Marketing: ZFP – Journal of Research and Management, 2014 Jan 01. 36(2), 96-106.
Externí odkaz:
https://www.jstor.org/stable/26426718
Autor:
Baray, Jérôme, Basset, Guy, Bobrie, François, Cassou, Fabrice, Chaudey, Magali, Deparis, Martine, Des Garets, Véronique, De La Robertie, Catherine, Droulers, Olivier, Fadairo, Muriel, Fattam, Nejib, Ferrandi, Jean-Marc, Filser, Marc, Gahinet, Marie-Christine, Huré, Elodie, Jara, Magali, Lagrange, Samuel, Lebrument, Norbert, Michaud-Trévinal, Aurélia, Minvielle, Morgane, Paché, Gilles, Perrigot, Rozenn, Picot-Coupey, Karine, Richard, Hubert, Robert-Demontrond, Philippe, Thiel, Daniel, Troiville, Julien, Voropanova, Ekaterina, Vyt, Dany
Le retailing – ou commerce de détail – est un secteur d’activité en développement constant depuis des années sur les marchés français, européen et mondial créant ainsi de la valeur, des opportunités entrepreneuriales et des emplois. Ce
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=openedition_::1791558f25c869cc72b100d1e5c51271
http://books.openedition.org/pup/31413
http://books.openedition.org/pup/31413
Introduction La presse professionnelle se fait quotidiennement l’écho d’initiatives d’enseignes qui mettent en place différents dispositifs liés à leur stratégie omni-canal, par exemple la livraison en 3 h pour la FNAC, l’e-réservation
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=openedition_::5371c61d68aa6a08ca30917c787f7358
http://books.openedition.org/pup/31628
http://books.openedition.org/pup/31628
Publikováno v:
Proceedings of the European Institute Of Retailing And Services Studies (EIRASS) Conference
European Institute Of Retailing And Services Studies (EIRASS) Conference
European Institute Of Retailing And Services Studies (EIRASS) Conference, Jul 2016, Edinburgh, United Kingdom
European Institute Of Retailing And Services Studies (EIRASS) Conference
European Institute Of Retailing And Services Studies (EIRASS) Conference, Jul 2016, Edinburgh, United Kingdom
International audience
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::ee954575c033948d1dbfc3d8d6ab1db8
https://univ-rennes.hal.science/hal-01390172
https://univ-rennes.hal.science/hal-01390172
Publikováno v:
Colloquium on European Research in Retailing
Colloquium on European Research in Retailing, Sep 2014, Bremen, Germany
Colloquium on European Research in Retailing, Sep 2014, Bremen, Germany
International audience; While customers increasingly expect seamless, integrated, consistent and personalized experiences across channels (Rigby, 2011; Schramm-Klein et al., 2011; Zhang et al., 2010), the current multi-channel and traditional busines
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::c6d1a23824303122b4e6ba3a24ff3cd4
https://shs.hal.science/halshs-01141351
https://shs.hal.science/halshs-01141351
Publikováno v:
Proceedings of the International Colloquium in Relationship Marketing
21st International Colloquium in Relationship Marketing (ICRM)-"Looking back-moving forward"
21st International Colloquium in Relationship Marketing (ICRM)-"Looking back-moving forward", Sep 2013, Rennes, France. CD proceedings
21st International Colloquium in Relationship Marketing (ICRM)-"Looking back-moving forward"
21st International Colloquium in Relationship Marketing (ICRM)-"Looking back-moving forward", Sep 2013, Rennes, France. CD proceedings
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::fac51b670c0ca10e49184a503c82627c
https://halshs.archives-ouvertes.fr/halshs-00880636
https://halshs.archives-ouvertes.fr/halshs-00880636
Publikováno v:
42nd Academy of Marketing Science (AMS) annual conference
42nd Academy of Marketing Science (AMS) annual conference, May 2013, Monterey, United States
42nd Academy of Marketing Science (AMS) annual conference, May 2013, Monterey, United States
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::e6e8ddde721e5e8031ebcfae570ed0f3
https://halshs.archives-ouvertes.fr/halshs-00828010
https://halshs.archives-ouvertes.fr/halshs-00828010
Publikováno v:
Revue française de gestion industrielle
Revue française de gestion industrielle, Association française de gestion industrielle, 2013
Revue française de gestion industrielle, 2013
Revue française de gestion industrielle, Association française de gestion industrielle, 2013
Revue française de gestion industrielle, 2013
International audience; Ce papier analyse d'une part les transferts d'activités constatés au sein de la supply chain alimentaire entre consommateurs, distributeurs et fournisseurs suite au développement des cybermarchés, et d'autre part en évalu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::77dafed0b1a3d7c8017a9c31b7b748d7
https://hal.archives-ouvertes.fr/hal-01771853
https://hal.archives-ouvertes.fr/hal-01771853