Výsledky vyhledávání - "Hughes, Jennifer Plaisance"

Dissertation/ Thesis

The Perks of High Tech PR: Examining Diffusion of Innovations in Public Relations and Its Effect on Practitioners' Roles, Status and Power

Autor: Hughes, Jennifer Plaisance

This qualitative study examines the field of public relations though the lens of Everett Rogers diffusion of innovation research. The fields of public relations and diffusion of innovations are paired for the first time in a study of the effects of p

Externí odkaz: http://etd.lsu.edu/docs/available/etd-04032006-115724/

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The perks of high tech PR examining diffusion of innovations in public relations and its effect on practitioners' roles, status and power

Autor: Hughes, Jennifer Plaisance.

Thesis (M.A.L.A.)--Louisiana State University, Baton Rouge, 2006.
Title from document title page.

Externí odkaz: http://etd.lsu.edu/docs/available/etd-04032006-115724/

Zobrazit plný text záznamu

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