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pro vyhledávání: '"Hugh B. McSurely"'
Publikováno v:
Quality Assurance in Education. 16:375-391
PurposeThis paper aims to show the process of designing and measuring learning competencies in program development.Design/methodology/approachThe paper includes cross‐sectoral comparisons to draw on programmatic and pedagogical strategies, more com
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9ecea696e3ccddec69601981a345fc42
https://doi.org/10.1108/09684880810906517
https://doi.org/10.1108/09684880810906517
Autor:
Hugh B. McSurely, Sam Fullerton
Publikováno v:
Health Marketing Quarterly. 13:63-73
A sample of 108 members of the Academy of Health Services Marketing provided bibliographic citations of 629 sources of information which have been important to them in their jobs. The results indicate that the propensity to rely upon a source is depe
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e3311ecff449115f7b7f7805b0c30430
https://doi.org/10.1300/j026v13n01_06
https://doi.org/10.1300/j026v13n01_06
Publikováno v:
Quality Assurance in Education: An International Perspective; Sep2008, Vol. 16 Issue 4, p375-391, 17p
Autor:
Hugh B. McSurely, Ravi Parmeswaran
Publikováno v:
Journal of Marketing Education. 8:71-78
A review of 17 marketing principles texts published in the 1980s reveals that only three briefly mention the use of external sources for new product development. External sources such as licensing, joint development programs, subcontracting, and acqu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::80d22547091863f80ac2b2c9b8230d5f
https://doi.org/10.1177/027347538600800110
https://doi.org/10.1177/027347538600800110
Autor:
Hugh B. McSurely, David Wilemon
Publikováno v:
Industrial Marketing Management. 2:319-332
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::09ba97d8a2c2de3778789358fd4fbb15
https://doi.org/10.1016/0019-8501(73)90001-1
https://doi.org/10.1016/0019-8501(73)90001-1