On the conditional acceptance of arguments from expert opinion

Autor: Hornikx, J.M.A., Oswald, S., Lewinski, M.

Publikováno v: Oswald, S.; Lewinski, M. (ed.), The pandemic of argumentation, pp. 355-371
The Pandemic of Argumentation ISBN: 9783030910167
Oswald, S.; Lewinski, M. (ed.), The pandemic of argumentation, 355-371. Cham : Springer
STARTPAGE=355;ENDPAGE=371;TITLE=Oswald, S.; Lewinski, M. (ed.), The pandemic of argumentation

During the COVID-19 pandemic, people around the world were bombarded by new information, often provided by experts, such as epidemiologists, virologists, or intensive care specialists. These experts have struggled at convincing the general public to

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ec57f9831a498306192529a247059e02

Foreign languages in advertising: Linguistic and marketing perspectives

Autor: Hornikx, J.M.A., Meurs, F. van

Item does not contain fulltext 253 p.

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::b6c3eb878b1d31ac82d1b71936dd495f
http://hdl.handle.net/2066/216826

Adapting advertising appeals to individualism or collectivism. The role of thought activation

Autor: Janssen, A.J.M., Hornikx, J.M.A.

Publikováno v: Journal of Cultural Marketing Strategy, 4, 13-28
Journal of Cultural Marketing Strategy, 4, 1, pp. 13-28

Item does not contain fulltext 15 p.

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::893d5d5904a09b304f8cffdc18da15e7
http://hdl.handle.net/2066/208534

Menselijk communiceren in 140 tekens: Webcare op Twitter door Nederlandse bedrijven

Autor: Hornikx, J.M.A., Akpinar, M., Boerhof, R., Bun, M. van, Dunnewind, M., Haukes, R., Pham, D.

Publikováno v: Tekst[Blad], 21, 4, pp. 28-31
Tekst[Blad], 21, 28-31

Item does not contain fulltext Via webcare op Twitter of Facebook reageren organisaties op opmerkingen en klachten van consumenten. Het aantal berichten van consumenten is erg talrijk en de reacties zijn noodgedwongen kort. Hoe richten organisaties h

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::32363e193c4edb52d631f600a190ad2c
https://hdl.handle.net/2066/151559

Evidence quality and persuasiveness: Germans are not sensitive to the quality of statistical evidence

Autor: Hornikx, J.M.A., Haar, M. ter

Publikováno v: Journal of Cognition and Culture, 13, 5, pp. 483-501
Journal of Cognition and Culture, 13, 483-501

Item does not contain fulltext 19 p.

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::f017aeb79aebc71a6547e5dfca357c5c
https://hdl.handle.net/2066/116078