Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Hillbun Ho"'
Publikováno v:
IEEE Transactions on Engineering Management. :1-13
In an extension of the entrepreneurship literature's long-standing emphasis on the role of human capital in attracting startup funding, we propose that tech-based startup founder’s ambidexterity and experience-based human capital have direct and in
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f63921f9945c20086184acce13bca9e3
https://doi.org/10.1109/tem.2021.3105061
https://doi.org/10.1109/tem.2021.3105061
The stakeholder perspective in the corporate social responsibility (CSR) literature emphasizes the role of CSR in firm value creation and suggests that chief executive officers (CEOs) would be rewarded for higher levels of CSR engagement. In contrast
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::47b44969196e0b480fb918686f7a123a
https://hdl.handle.net/10453/163762
https://hdl.handle.net/10453/163762
Autor:
Hillbun Ho, Kenichi Ito
Publikováno v:
European Journal of Marketing. 53:1355-1377
Purpose Mounting empirical evidence shows that engagement in social network sites (SNSs) could have a negative impact on users’ personal well-being. However, studies of the undesirable effects of SNS use have not examined SNSs as a channel for user
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::660c9d482e60c51535b345b72379910e
https://doi.org/10.1108/ejm-11-2017-0809
https://doi.org/10.1108/ejm-11-2017-0809
Although the use of free samples is extensive across industries, the effects of free samples across individuals with varying levels of usage have yet to be systematically examined. The models discussed in the literature consider targeting only the cu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1617c228225dda568d4a85fe14f16d23
https://hdl.handle.net/10453/152394
https://hdl.handle.net/10453/152394
Publikováno v:
Enlightened Marketing in Challenging Times ISBN: 9783030425449
To succeed in the complex and fast-changing marketplace nowadays, firms must not only exploit existing marketing knowledge and practices but also explore new ones; that is, firms must incorporate ambidexterity into their marketing functions (Day 2011
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::57ab0c969c97b28a9961a8eea2f8b526
https://hdl.handle.net/10453/164734
https://hdl.handle.net/10453/164734
Publikováno v:
Communication Research. 46:1119-1144
Social networking sites (SNSs) have become common avenues for young people to share their life experience with peers, including their consumption experience. Although prior research on the media effects of SNSs has shown how online communication on S
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::02346d63b2abd1f01272f0f5d0c7ce20
https://doi.org/10.1177/0093650216683775
https://doi.org/10.1177/0093650216683775
© 2020 Elsevier Inc. Research in marketing and other organizational domains shows that the ambidexterity–firm performance relationship is elusive, and high levels of both exploitation and exploration may not always lead to higher firm performance.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::eb18f54d8440493c2bf404630a134a0e
https://hdl.handle.net/10453/143004
https://hdl.handle.net/10453/143004
Autor:
Chien-Ming Chen, Hillbun Ho
This article examines whether a supplier's sales from a customer depends on the supplier's engagement in pro-environmental practices (PEPs), and how this relationship is moderated by the customer's PEP level. This article synthesizes findings from se
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6c400b34bcde2c2c96d60e4e9f051e79
https://hdl.handle.net/10356/151569
https://hdl.handle.net/10356/151569
Publikováno v:
Journal of Retailing and Consumer Services. 59:102391
© 2020 Elsevier Ltd This research examines the longitudinal relationships between patterns of customer loyalty behavior and firm financial outcomes in the context of credit card use. By examining credit card users' transactions with a focal bank and
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::07fd308ddf9fdf3783f3c4359968faec
https://doi.org/10.1016/j.jretconser.2020.102391
https://doi.org/10.1016/j.jretconser.2020.102391
Autor:
Hillbun Ho, Ruichang Lu
Publikováno v:
Journal of Business Research. 68:1026-1034
© 2014 Elsevier Inc. While previous studies suggest that firms can achieve superior performance by being ambidextrous-engaging in exploitative and exploratory activities simultaneously-research is scarce on the performance implications of pursuing a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8b62519ae139b71c3a0c9870435bfca7
https://doi.org/10.1016/j.jbusres.2014.10.004
https://doi.org/10.1016/j.jbusres.2014.10.004