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pro vyhledávání: '"Heinhuis, Dick"'
Autor:
Heinhuis, Dick
Most organizations have innovated their distribution strategy and adopted a multichannel strategy. The success of this strategy depends to a large extent on the adoption of new channels by the consumer. This research aims to build a model that explai
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::24bd20f79d0ba69b2393b8fb0dcf0177
https://dare.uva.nl/personal/pure/en/publications/modeling-customer-behavior-in-multichannel-service-distribution-a-rational-approach(25d018e4-dae7-4640-b5e9-fa7fd5c37323).html
https://dare.uva.nl/personal/pure/en/publications/modeling-customer-behavior-in-multichannel-service-distribution-a-rational-approach(25d018e4-dae7-4640-b5e9-fa7fd5c37323).html
Autor:
Heinhuis, Dick, de Vries, Erik J.
Publikováno v:
Enterprise Applications & Services in the Finance Industry; 2009, p47-63, 17p
Publikováno v:
Enterprise Applications & Services in the Finance Industry; 2009, p1-1, 1p
This book constitutes the proceedings of the 4th International Workshop on Enterprise Applications and Services in the Finance Industry, FinanceCom2008, held in Paris, France, on December 13, 2008. The workshop spans multiple disciplines, including t