Zobrazeno 1 - 2
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pro vyhledávání: '"Harrison, Kristina Marie"'
Publikováno v:
Journal of Product & Brand Management, 2022, Vol. 32, Issue 1, pp. 59-78.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-08-2021-3606
Autor:
Harrison, Kristina Marie
The United States is becoming increasingly multi-cultural and there are various new immigrant consumer groups that businesses try to reach through ethnic-based segmentation and targeting. Often, businesses offer accommodation strategies to their ethn
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ccc0f95e472bc33170e565c5d130f89a
