Zobrazeno 1 - 10
of 60
pro vyhledávání: '"Hao, Winston"'
Autor:
Sistla, Gopal, Hao, Winston, Ku, Jia-Yeong, Kallos, George, Zhang, Kesu, Mao, Huiting, Rao, S. Trivikrama
Publikováno v:
Bulletin of the American Meteorological Society, 2001 May 01. 82(5), 945-964.
Externí odkaz:
https://www.jstor.org/stable/26215556
Compared to marketers in traditional sports settings, eSports marketing professionals are expected to be better equipped with visual aesthetic sensitivity and creativity. Therefore, aesthetics and creativity should be included in eSports marketing cu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d78054d1fed46a5c0c71d5db919855a4
https://doi.org/10.4018/978-1-7998-7300-6.ch011
https://doi.org/10.4018/978-1-7998-7300-6.ch011
In this chapter, authors from two disciplines—sport management and art education—explore three art-related identities in the context of sport sponsorship and explain how these art-related roles might influence the persuasiveness of sport sponsors
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d548684de77cedf7e38ebddb3f2c1faa
https://doi.org/10.4018/978-1-7998-3323-9.ch012
https://doi.org/10.4018/978-1-7998-3323-9.ch012
Sports fans are individuals who are interested in and follow one or more sports, teams, and/or athletes. These fans reinforce their identity as a fan by engaging in supportive and repetitive consumption behaviors that relate to the sport or team they
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::ecdcc0533808635f695f664d1d41444d
https://doi.org/10.4018/978-1-7998-1048-3.ch008
https://doi.org/10.4018/978-1-7998-1048-3.ch008
Autor:
Wen-hao Winston Chou
Publikováno v:
Sport in History. 39:99-101
Throughout his writing career over the past two decades, Martin Gitlin, the author of more than one hundred books, has provided his insightful introductions of famous figures and phenomena. His lat...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e0ff4312093426f97ea1c1f0c62eb87e
https://doi.org/10.1080/17460263.2019.1572965
https://doi.org/10.1080/17460263.2019.1572965
Autor:
Wen-hao Winston Chou
Publikováno v:
Sport in History. 38:534-536
Previous books about the National Basketball Association (NBA) in the 1970s have only focused on specific players or teams, failing to provide a comprehensive history of the decade in professional ...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cc57a0c70c213d8e8d1bcf5398908db2
https://doi.org/10.1080/17460263.2018.1506860
https://doi.org/10.1080/17460263.2018.1506860
Studies have shown that a school soccer programs achievement level is influenced by its public relations network and the schools absorptive capacity; however, it remains unknown if a relationship exists between the strength of public relations ne
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::74e63300bd971e24879ba558774ee33c
https://doi.org/10.4324/9780429025662-6
https://doi.org/10.4324/9780429025662-6
Sports fans are individuals who are interested in and follow a sport, team, and/or athlete. These fans reinforce their identity as a fan by engaging in supportive and repetitive consumption behaviors that relate to the sport or team they are so passi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::2c4dd59c5b088c2a0722103e707d7f4e
https://doi.org/10.4018/978-1-5225-3220-0.ch004
https://doi.org/10.4018/978-1-5225-3220-0.ch004
Publikováno v:
In Atmospheric Environment 2001 35(35):6129-6149
Autor:
Hogrefe, Christian, Rao, S.Trivikrama *, Kasibhatla, Prasad, Kallos, George, Tremback, Craig J., Hao, Winston, Olerud, Don, Xiu, Aijun, McHenry, John, Alapaty, Kiran
Publikováno v:
In Atmospheric Environment 2001 35(24):4159-4174