Zobrazeno 1 - 8
of 8
pro vyhledávání: '"Hanadi A. Salhab"'
Autor:
Hanadi A. Salhab, Asma’a Al-Amarneh, Sameer M. Aljabaly, Munif M. Al Zoubi, Mohammed D. Othman
Publikováno v:
International Journal of Data and Network Science, Vol 7, Iss 2, Pp 591-600 (2023)
This research examines how social media marketing affects brand image, brand trust, and purchase intention in the context of beauty centers in Jordan. The study presents a model that outlines the influence of social media marketing strategies on cust
Externí odkaz:
https://doaj.org/article/2550e3d6d05f4a93991f8673b661e53e
Autor:
Ibrahim A. Abu-AlSondos, Abeer F. Alkhwaldi, Hanadi A. Salhab, Maha Shehadeh, Basel J. A. Ali
Publikováno v:
International Journal of Data and Network Science, Vol 7, Iss 1, Pp 513-524 (2023)
The primary goal of this study is to investigate the major elements that impact customer attitudes regarding internet purchasing in Jordan. This study employed a qualitative systematic literature review methodology, with 100 existing peer-reviewed ar
Externí odkaz:
https://doaj.org/article/a0455f366837435eb8dcdd46231c6b23
Publikováno v:
International Journal of Data and Network Science, Vol 6, Iss 4, Pp 1085-1098 (2022)
This research aimed at identifying the impact of (Perceived ease of use, Perceived usefulness, Perceived enjoyment and perceived trust), and examine the moderating role of subjective norms, on healthcare providers acceptance for digital marketing pro
Externí odkaz:
https://doaj.org/article/1a723f1dc4204ee99368ea52a7b7e3a1
Publikováno v:
Innovative Marketing, Vol 16, Iss 3, Pp 113-125 (2020)
This research aimed to investigate the impact of smartphone advergames characteristics on purchasing intentions. Four dimensions were considered (irritation, entertainment, credibility, and informativeness). To achieve this aim, the researchers devel
Externí odkaz:
https://doaj.org/article/deac2f00280c434983a80adcec3ccc0e
Publikováno v:
Uncertain Supply Chain Management. 11:339-350
The importance of entrepreneurial competencies and information technology capabilities has increased in the last few decades because of the strategic role played by the entrepreneurs. Therefore, this study aims to investigate the impact of entreprene
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::eedd7a06ee552865ece8a06e6c1121cc
https://doi.org/10.5267/j.uscm.2022.9.008
https://doi.org/10.5267/j.uscm.2022.9.008
Publikováno v:
Uncertain Supply Chain Management. 10:1289-1296
Digitization and the internet are new phenomena which have greatly changed the way in which modern-day businesses are run. Enterprise resource planning (ERP) is one such system developed as a result of digitization in order to improve firm supply cha
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e11e652ccde2010e6ffdbcd8b4729a1b
https://doi.org/10.5267/j.uscm.2022.7.011
https://doi.org/10.5267/j.uscm.2022.7.011
Publikováno v:
Management Science Letters (2020)
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0049d328466a9acde43792fbdeeebb0e
https://doi.org/10.5267/j.msl.2020.7.028
https://doi.org/10.5267/j.msl.2020.7.028
Publikováno v:
International Journal of Business and Management. 10
The main objective of this study is to examine the effect of relationship marketing factors on customer retention through relationship quality in the Jordanian’s pharmaceutical business sector. This study adopted the customers' views, the retail ph
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::90a4ff85f5e00e636d9e2ac6533ea6f3
https://doi.org/10.5539/ijbm.v10n3p117
https://doi.org/10.5539/ijbm.v10n3p117