Zobrazeno 1 - 10
of 10
pro vyhledávání: '"Hamid Reza Saeednia"'
Publikováno v:
مطالعات مدیریت راهبردی, Vol 14, Iss 54, Pp 213-244 (2023)
Introduction: The research’s aim is cognitive-emotional modeling of integrated advertising by identifying and discovering cognitive and emotional elements and components in different advertising tools. we achieve a model consisting of different adv
Externí odkaz:
https://doaj.org/article/ce806a5c313a4f7b970a77b16c11efd5
Publikováno v:
Journal of Optimization in Industrial Engineering, Vol 13, Iss 2, Pp 149-163 (2020)
The purpose of this study is to identify the effective factors of optimal use of social media in the brand equity of startup companies. To this end, the researcher collected the required data using snowball sampling, protocol design, and exploratory
Externí odkaz:
https://doaj.org/article/e63e5111fb4846c3ad590ddfc0608d21
Publikováno v:
کاوشهای مدیریت بازرگانی, Vol 11, Iss 21, Pp 247-268 (2019)
The present study aims to design a model to manage the experience of banking service customers. The research method is qualitative. Data collection and data analysis were conducted based on the grounded theory method. This method was practiced throug
Externí odkaz:
https://doaj.org/article/b9c5ae8a70a846239bc6a4f7e70e2efc
Publikováno v:
پژوهش در نظامهای آموزشی, Vol 12, Iss ویژهنامه, Pp 379-393 (2018)
The purpose of this research is to design and train an appropriate customer experience management model with an emphasis on related indicators in banking services. The research method used in this research is qualitative. The technique used to collec
Externí odkaz:
https://doaj.org/article/3a0c175badab4496a9f3cfd627eb333b
Autor:
Hamid Reza Saeednia, Parinaz Masoumi
Publikováno v:
Management Science Letters, Vol 4, Iss 3, Pp 497-502 (2014)
Brand plays essential role on the success of most organizations and it has been considered as organizational assets. Therefore, brand management is important in today’s structure of organizations. A good brand helps gain new customer and future pre
Externí odkaz:
https://doaj.org/article/74d36d1c45ec4283a183405f4a263614
Autor:
Hamid Reza Saeednia, Zahra Sohani
Publikováno v:
Management Science Letters, Vol 3, Iss 4, Pp 1139-1144 (2013)
Corporate social responsibility (CSR) plays an important role on creating a good image for business owners especially in banking industry. In this paper, we present an empirical survey to measure the impact of CSR on increasing reputation as well as
Externí odkaz:
https://doaj.org/article/0ef371c9dcbe48459735ea254faa4061
Publikováno v:
Management Science Letters, Vol 2, Iss 8, Pp 2881-2888 (2012)
Green product management plays an important role in today's economy and people are increasing becoming more interested in green products. In this paper, we present an empirical study to measure the impact of customer perception, quality, environment
Externí odkaz:
https://doaj.org/article/690e66c5ceac478dbd8e46bec836df7f
Autor:
Zahra N. Sohani, Hamid Reza Saeednia
Publikováno v:
Management Science Letters. 3:1139-1144
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5fa52d4539deafc8c4629172c5573502
https://doi.org/10.5267/j.msl.2013.03.012
https://doi.org/10.5267/j.msl.2013.03.012
Publikováno v:
International Journal of Electronic Marketing and Retailing. 9:344
The objectives of this research are to examine the effects of psychological motivations (entertainment, sociality), technical characteristics (ease of use and convenience), perceived usefulness and trust on telegram user's attitudes and to assess the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6c7029533f962f64febb946b4108ab59
https://doi.org/10.1504/ijemr.2018.10012148
https://doi.org/10.1504/ijemr.2018.10012148
Publikováno v:
2009 IEEE International Conference on Industrial Engineering and Engineering Management.
The objective of this study is to test empirical relationships between export experience, export market information use, export knowledge, and export performance. In this respect we have developed a model that was presented previously by Toften (2005
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::afaf0646e33fb14a906a75880e97960d
https://doi.org/10.1109/ieem.2009.5373469
https://doi.org/10.1109/ieem.2009.5373469