Developing trends in showrooming, webrooming, and omnichannel shopping behaviors: Performance analysis, conceptual mapping, and future directions.

Autor: Halibas, Alrence S.¹ (AUTHOR) alrence.halibas@rmit.edu.vn, Van Nguyen, Anh Thi¹ (AUTHOR), Akbari, Mohammadreza² (AUTHOR), Akram, Umair¹ (AUTHOR), Hoang, Mai Do Thi¹ (AUTHOR)

Publikováno v: Journal of Consumer Behaviour. Sep/Oct2023, Vol. 22 Issue 5, p1237-1264. 28p.

Configurational analysis of conditions influencing customers' channel switching intention in omnichannel retailing: a fuzzy-set analysis.

Autor: Van Nguyen AT; RMIT Vietnam, 702 Nguyen Van Linh Street, District 7, Ho Chi Minh City, Vietnam., Halibas AS; RMIT Vietnam, 702 Nguyen Van Linh Street, District 7, Ho Chi Minh City, Vietnam., McClelland R; RMIT Vietnam, 702 Nguyen Van Linh Street, District 7, Ho Chi Minh City, Vietnam., Thuan NH; RMIT Vietnam, 702 Nguyen Van Linh Street, District 7, Ho Chi Minh City, Vietnam.

Publikováno v: Quality & quantity [Qual Quant] 2023 Mar 02, pp. 1-38. Date of Electronic Publication: 2023 Mar 02.