Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Hak-Kwon Kim"'
Autor:
Hak-Kwon Kim, Sang-Young Yoon
Publikováno v:
Journal of the Korean society for Wellness. 15:425-436
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ced09f7ba2d86eb2f3b40201eec3ba01
https://doi.org/10.21097/ksw.2020.05.15.2.425
https://doi.org/10.21097/ksw.2020.05.15.2.425
Publikováno v:
Social Behavior and Personality: an international journal. 48:1-11
Although findings of prior studies have provided insights into brand–consumer relationships, there is a scarcity of investigation into the effect of an athlete endorser's credibility on consumers' brand passion and brand loyalty. Thus, we investiga
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5f12efa8373e68ccc325cd2560346cd5
https://doi.org/10.2224/sbp.9117
https://doi.org/10.2224/sbp.9117
Publikováno v:
Journal of Sport and Leisure Studies. 62:335-346
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2ddfa59d21f459730fc5b01b2e1afbc2
https://doi.org/10.51979/kssls.2015.11.62.335
https://doi.org/10.51979/kssls.2015.11.62.335
Autor:
Yoon Sang Young, Hak-Kwon Kim
Publikováno v:
Journal of Sport and Leisure Studies. 60:411-424
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3d7506b0993c7071dc631d7bb229b4c7
https://doi.org/10.51979/kssls.2015.05.60.411
https://doi.org/10.51979/kssls.2015.05.60.411
Autor:
Sang-Young Yoon, Hak-Kwon Kim
Publikováno v:
Journal of Sport and Leisure Studies. 59:411-422
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d57c9d28244ecbbf47fbb857471f472e
https://doi.org/10.51979/kssls.2015.02.59.1.411
https://doi.org/10.51979/kssls.2015.02.59.1.411