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pro vyhledávání: '"Ha Minh Ngoc Ha"'
Autor:
Nguyen Hong Quan Nguyen, Pham Lan Huong Pham, Pham Thai Ha Pham, Tran Hong Ha Tran, Ha Minh Ngoc Ha, Le Thi Hong Loan Le
Publikováno v:
Journal of Science and Technology Issue on Information and Communications Technology. :113-119
Electronic word of mouth (e-WOM) studies have been popular as a result of the rise of social networks and e-commerce. Nonetheless, there has been very little research on CSR communication associated with e-WOM. The purpose of this study is to see how