Zobrazeno 1 - 10
of 31
pro vyhledávání: '"HAEFNER, JAMES E."'
Autor:
Haefner, James E.1, Permut, Steven E.2
Publikováno v:
Journal of Advertising. 1974, Vol. 3 Issue 4, p40-44. 5p. 2 Black and White Photographs, 2 Charts.
Autor:
Haefner, James E.
Publikováno v:
Advances in Consumer Research. 1975, Vol. 2 Issue 1, p905. 10p.
Publikováno v:
Managing Global Transitions: International Research Journal. Fall2011, Vol. 9 Issue 3, p249-273. 25p. 1 Diagram, 9 Charts.
Autor:
Haefner, James E., Leckenby, John D.
Publikováno v:
The Journal of Consumer Affairs, 1975 Dec 01. 9(2), 205-211.
Externí odkaz:
https://www.jstor.org/stable/23858360
Autor:
HAEFNER, JAMES E., PERMUT, STEVEN E.
Publikováno v:
The Journal of Consumer Affairs, 1975 Jul 01. 9(1), 81-89.
Externí odkaz:
https://www.jstor.org/stable/23858724
Autor:
King, Karen Whiteshiff1, Haefner, James E.
Publikováno v:
Journal of Health Care Marketing. Jun88, Vol. 8 Issue 2, p4-13. 10p.
Autor:
Haefner, James E.
Publikováno v:
Journal of the Academy of Marketing Science. Summer75, Vol. 3 Issue 3, p232. 12p. 5 Charts.
Publikováno v:
Managing global transitions
This paper presents the research findings of a global brand study conducted during the recent global economic crisis. The study sought to understand how four brand constructs (country-of-origin, brand familiarity, brand liking and brand trust) would
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::abb8df40f9f8b5e2df75e7f7593c25bd
http://www.fm-kp.si/zalozba/ISSN/1581-6311/9_249-273.pdf
http://www.fm-kp.si/zalozba/ISSN/1581-6311/9_249-273.pdf
Autor:
Permut, Steven Eli, Haefner, James E.
Publikováno v:
Journal of the Academy of Marketing Science. Fall73, Vol. 1 Issue 2, p156. 11p.
Autor:
Permut, Steven E., Haefner, James E.
Publikováno v:
Journal of Advertising, 1975 Jan 01. 4(1), 41-41.
Externí odkaz:
https://www.jstor.org/stable/4187965