Zobrazeno 1 - 10
of 35
pro vyhledávání: '"H.C. Tai"'
Autor:
N.W. Su, Y.J. Chen, J.C. Lee, Y.F. Chang, Yi-Shing Leu, H.P. Lin, Y.C. Huang, H.C. Tai, C.W. Su, K.Y. Dai, P.H. Lee
Publikováno v:
International Journal of Radiation Oncology*Biology*Physics. 108:e801-e802
Autor:
W.H. Huang, H.C. Tai, Hui-Ru Shieh, Y.J. Chen, C.W. Chi, C.J. Wu, Y.C. Chung, C.C. Ko, Y.M. Huang
Publikováno v:
International Journal of Radiation Oncology*Biology*Physics. 105:S123
Publikováno v:
River Sedimentation ISBN: 9781315623207
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::663ba81aed024995b0c6c3a94239528e
https://doi.org/10.1201/9781315623207-184
https://doi.org/10.1201/9781315623207-184
Publikováno v:
Radiotherapy and Oncology. 123:S547-S548
Akademický článek
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Publikováno v:
Management Research Review. 33:6-22
Purpose – The purpose of this paper is to examine if corporate entrepreneurship in terms of innovation and proactivity that has been developed in the international joint ventures (IJVs) in the Chinese cultures.Design/methodology/approach – A stru
Autor:
Susan H.C. Tai
Publikováno v:
Asia Pacific Journal of Marketing and Logistics. 20:381-395
PurposeAs the market of Greater China is becoming increasingly important for multinationals, the purpose of this paper is to investigate the relationship between the personal values and shopping orientation of working adults in Shanghai, Taipei, and
Autor:
Susan H.C. Tai
Publikováno v:
Asia Pacific Journal of Marketing and Logistics. 19:40-56
PurposeThis study aims to investigate the relationship between successful brand advertising campaigns in China and various factors such as message/creativity, media selection, market research, competition, market share, product uniqueness, and agency
Autor:
Susan H.C. Tai
Publikováno v:
Journal of Retailing and Consumer Services. 12:191-203
Sproles and Kendall (J. Consumer Affairs 20(2) (1986) 267) developed a consumer style inventory (CSI) based on the assumption that consumer decision-making behaviour can be explained by eight central decision-making style (in short, shopping style) d
Autor:
Susan H.C. Tai, Jae H. Pae
Publikováno v:
Journal of Marketing Management. 18:49-72
The emerging Chinese markets of Asia are increasingly affluent, and success in these countries is a priority for multinationals. Yet the global advertising literature focuses on standardisation and customisation from a strategy perspective, without m