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pro vyhledávání: '"Gwinner, Olivia"'
Tolerating and Managing Failure : An Organizational Perspective on Customer Reacquisition Management
Publikováno v:
Journal of Marketing, 2020 Sep 01. 84(5), 117-136.
Externí odkaz:
https://www.jstor.org/stable/26973148
Supplemental Material, jm.18.0016-File003 for Tolerating and Managing Failure: An Organizational Perspective on Customer Reacquisition Management by Arnd Vomberg, Christian Homburg and Olivia Gwinner in Journal of Marketing
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::a9096338068739fbe5c322c375e93237
Publikováno v:
AMA Summer Academic Conference Proceedings. 2017, Vol. 28, pI-15-I-16. 2p.