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pro vyhledávání: '"Guszak, Irena"'
Akademický článek
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Autor:
Guszak, Irena1 iguszak@efzg.hr, Jagić, Tea1 tjagic@efzg.hr
Publikováno v:
Proceedings of the International Scientific Conference, Juraj Dobrila University of Pula, Department of Economics & Tourism 'Dr. Mijo Mirkovic'. 2011, p1771-1794. 24p. 4 Charts, 3 Graphs.
Autor:
Guszak, Irena
Trgovačke marke organskih proizvoda jedan su od važnijih elemenata aktivne strategije trgovaca na tržištu organskih proizvoda. Kako bi ispunili očekivanja i zadovoljili potražnju zahtjevnog segmenta 'zelenih' potrošača, trgovci u svoj asortim
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::23638201e09a7237399dfc8b93286959
https://www.bib.irb.hr/978493
https://www.bib.irb.hr/978493
Purpose: Numerous companies recognized the potential of reverse logistics in obtaining competitive differentiation, improved profitability, reduced inventory investments, etc. Namely, reverse logistics provides the costs savings for all members of di
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::bfa8593ab9caea618c0e70eb1c7f4274
https://doi.org/10.13140/2.1.3390.3360
https://doi.org/10.13140/2.1.3390.3360
Autor:
Guszak, Irena, Tokić, Branka
Maloprodajna industrija ima važnu ulogu u povezivanju proizvođača i potrošača, ali i zaposlenika, te društvene zajednice u cjelini. S te pozicije, maloprodavači imaju dobar uvid u promjene koje se javljaju u proizvodnji, potrebama potrošača
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::93ee3705a02a08069eccd0c9a0dacfef
https://www.bib.irb.hr/620771
https://www.bib.irb.hr/620771
Autor:
Guszak, Irena, Grünhagen, Marko
While the marketing literature has investigated the availability and affordability of food and food stores from various angles (e.g., obesity and food marketing: Seiders and Petty 2004 ; Witkowski 2007 ; consumer perceptions of genetically modified f
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::02d2163478c7187752aca5dbece32d34
https://www.bib.irb.hr/620731
https://www.bib.irb.hr/620731
Autor:
Strugar, Ivan, Guszak, Irena
The importance of tourism industry in Croatian GDP, in spite of crises, continues to grow, as well as the importance of this sector in the world economy. Internet technology has an important influence in changing some of the key industry premises. To
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::efa0544622a03b30cedac49cfd1c0a75
https://www.bib.irb.hr/620738
https://www.bib.irb.hr/620738
Organic agriculture is a holistic production system, which sustains the natural soil activity, ecosystem and people. This new system is an answer by organic producers to unsustainability of capital intensive agriculture, characterized by mass product
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5747e41a188ce63c20ced39206014e80
https://www.bib.irb.hr/523869
https://www.bib.irb.hr/523869
Autor:
Strugar, Ivan, Guszak, Irena
The growing importance of tourism industry in world economy reflects on tourism growing importance in Croatian economy as well. Tourism industry represents one of the areas in which Internet technology has a significant influence in changing some of
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::74841d38c67af43c3d3a66d3ab3ec766
https://www.bib.irb.hr/571824
https://www.bib.irb.hr/571824
Samoposlužne (engl. self-service) tehnologije su tehnološka rješenja koja omogućavaju kupcima korištenje usluga bez izravne podrške i pomoći prodajnog osoblja. Primjeri su samoposlužne blagajne i prijenosni skeneri, koje vodeći maloprodavač
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::26deca9af29e1b701e1aa57c3a96d9fa
https://www.bib.irb.hr/620696
https://www.bib.irb.hr/620696