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pro vyhledávání: '"Gurd, Belinda"'
Autor:
Marsh, Tim, Gurd, Belinda
This study’s research question is: Do concurrent humanitarian appeals affect donation behaviour? The study aims to answer this question by understanding the effect that concurrent provocative, empathy-driven messaging has on repeat donors to humani
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cc1068e588769bc590e0fe3dfd76cfe8
