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pro vyhledávání: '"Gualhano, Fernanda Abreu"'
Autor:
de Sousa, Luciano Dias, Cancela, Lucas Borcard, Gualhano, Fernanda Abreu, Wenceslau, Luís Ricardo Soares
Publikováno v:
Revista Desempenho; v. 1 n. 27 (2017); 17-31
Advertising seeks persuasive elements to convey the information that is tied to the advertised product and to establish in the consumer habits that serve the interests of advertisers. To do this, certain elements are inserted in the context presented