Zobrazeno 1 - 10
of 16
pro vyhledávání: '"Gordon Swartz"'
Autor:
Anthony W. Butch, Michael O. Alberti, Sami Albeiroti, Gordon Swartz, Kathleen A. Kelly, Julia C. Drees, Vincent Buggs
Publikováno v:
Laboratory Medicine. 47:268-274
Background: Measurement of tacrolimus using the ARCHITECT immunoassay analyzer requires a manual extraction step that puts clinical laboratory workers at risk for ergonomic injury. Therefore, we developed 2 batched extraction systems for tacrolimus m
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::83ccb35a19cd98b64247443d1c969ec8
https://doi.org/10.1093/labmed/lmw032
https://doi.org/10.1093/labmed/lmw032
Publikováno v:
Journal of Service Research. 5:77-85
The article reviews the evolution from brand-centered marketing to customer-centered marketing and the beginnings of a focus on viewing the customer as an asset. It illustrates the practice by describing the use of a loyalty program to identify and r
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6852f1b5252f7a9db7641233256f8ebc
https://doi.org/10.1177/1094670502005001008
https://doi.org/10.1177/1094670502005001008
Publikováno v:
Journal of Marketing. 56:72-82
In mature industrial markets, segmenting customers on size, industry, or product benefits alone is rarely sufficient. Customer behavior in terms of tradeoffs between price and service is an important additional criterion. The authors offer a framewor
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1a61a577332151bd56c8e4f61835cc2d
https://doi.org/10.1177/002224299205600406
https://doi.org/10.1177/002224299205600406
Autor:
Gordon Swartz, Rowland T. Moriarty Jr
Describes whether the company adopts the price-flex policy described in the (A) and (B) cases.
Autor:
Gordon Swartz, Rowland T. Moriarty Jr
Fortis'packaging division president makes a final decision on the price-flex policy.
Fortis Industries'packaging division manufactures steel and plastic strapping. In 2007, the company underwent a leveraged buyout. The case focuses on the packaging division's need to maintain high profitability in a declining market for steel strappi
Autor:
Gordon Swartz, Rowland T. Moriarty Jr
Describes whether the company adopts the price-flex policy discussed in the (A) case. Price increase in steel strapping raw materials is rescinded by steel industry.
Autor:
Das Narayandas, Gordon Swartz
Focuses on the launch of a new elevator product in Germany. In 1996, global construction slumps and low differentiation among competitive offerings has led to significant price competition and margin erosion in the elevator industry. In these circums
Autor:
Gordon Swartz, Rowland T. Moriarty Jr
Discusses the actions taken by the president of Ohmeda and the company's sales results for the following three years.
Autor:
Gordon Swartz, Rowland T. Moriarty Jr
The president of Ohmeda, a wholly owned company of the BOC Group, plans to grow the company's medical equipment sales from $95 million in 1985 to $158 million in five years by focusing on the sale of'high-tech'equipment. At the same time, the preside