Zobrazeno 1 - 2
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pro vyhledávání: '"Gong (Gordon) Chen"'
Publikováno v:
Nankai Business Review International. 12:56-74
Purpose This study aims to explore the effect of two digital nudging technologies that is overt digital nudging (ODN) and covert digital nudging (CDN), on consumers’ choices of nudged options in the context of online customization systems (OCS). De
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5533d8b5b22828ff3a7a1372b6e11eeb
https://doi.org/10.1108/nbri-12-2019-0073
https://doi.org/10.1108/nbri-12-2019-0073
Publikováno v:
Nankai Business Review International; 2021, Vol. 12 Issue 1, p56-74, 19p