Zobrazeno 1 - 10
of 62
pro vyhledávání: '"Gianpaolo Vignali"'
Publikováno v:
Journal of Fashion Marketing and Management: An International Journal.
PurposeBody shape is a critical variable influencing consumers' garment choices (Zakaria, 2017), yet research investigating how UK females with varying body shapes evaluate and experience fit is limited. Moreover, while digital methods exist to class
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c377eea7a3cf40877b4b1e9f34a17fbb
https://doi.org/10.1108/jfmm-03-2022-0049
https://doi.org/10.1108/jfmm-03-2022-0049
Publikováno v:
The Palgrave Handbook of Interactive Marketing ISBN: 9783031149603
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a26e56d03c7f7f2c9fabdcfbdeb5f435
https://doi.org/10.1007/978-3-031-14961-0_15
https://doi.org/10.1007/978-3-031-14961-0_15
Publikováno v:
The Palgrave Handbook of Interactive Marketing ISBN: 9783031149603
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6f4f9fba2ca2407625aa83ee20c2da0a
https://doi.org/10.1007/978-3-031-14961-0_34
https://doi.org/10.1007/978-3-031-14961-0_34
Publikováno v:
Proceedings of 3DBODY.TECH 2022 - 13th International Conference and Exhibition on 3D Body Scanning and Processing Technologies, Lugano, Switzerland, 25-26 October 2022.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2cf2bd4bfd6e44a2631facbfade0b8e7
https://doi.org/10.15221/22.33
https://doi.org/10.15221/22.33
Publikováno v:
Chrimes, C, Boardman, R, Vignali, G & Mccormick, H 2022, ' Investigating how online fashion product page design affects the consumer's clothing fit appraisal ', Journal of Consumer Behaviour . https://doi.org/10.1002/cb.2100
Clothing fit is the most important consideration during the consumer's garment appraisal process but is the primary reason for the extensive number of online returns generated in the fashion industry. This suggests that when shopping online, consumer
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::5064720a7443b2b90521cf49bb336f7f
https://www.research.manchester.ac.uk/portal/en/publications/investigating-how-online-fashion-product-page-design-affects-the-consumers-clothing-fit-appraisal(189618fe-6ffa-413d-bac5-0165bde3db93).html
https://www.research.manchester.ac.uk/portal/en/publications/investigating-how-online-fashion-product-page-design-affects-the-consumers-clothing-fit-appraisal(189618fe-6ffa-413d-bac5-0165bde3db93).html
Publikováno v:
International Journal of Technology Transfer and Commercialisation. 20:117
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::15499797f221314238ac8793adff4fea
https://doi.org/10.1504/ijttc.2023.10054833
https://doi.org/10.1504/ijttc.2023.10054833
This book introduces the reader to the business of clothes, with flashbacks into the past, business models of today, and ideas for a sustainable future. Historical perspectives discuss the cotton industry in India, Bangladesh, Greece, and Central Asi
Publikováno v:
Proceedings of 3DBODY.TECH 2020 - 11th International Conference and Exhibition on 3D Body Scanning and Processing Technologies, Online/Virtual, 17-18 November 2020.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b58516d824c1de75ef88d7c380ac986c
https://doi.org/10.15221/20.12
https://doi.org/10.15221/20.12
Publikováno v:
International Journal of Business and Globalisation. 30:131
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::51674574b7157afa1ecb10759a5b44b5
https://doi.org/10.1504/ijbg.2022.122672
https://doi.org/10.1504/ijbg.2022.122672
Publikováno v:
Technology-Driven Sustainability ISBN: 9783030154820
The fashion industry is plagued with complications regarding garment sizing and inadequate fit. Inconsistent sizing systems, coupled with the lack of attention by industry in understanding deviations in female body shapes, not only impose severe impl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dc43ec073070db999682b107839999dd
https://doi.org/10.1007/978-3-030-15483-7_10
https://doi.org/10.1007/978-3-030-15483-7_10