Zobrazeno 1 - 10
of 77
pro vyhledávání: '"Giampaolo Viglia"'
Publikováno v:
European Journal of Management and Business Economics, Vol 27, Iss 2, Pp 126-128 (2018)
Externí odkaz:
https://doaj.org/article/5e0168ecbd3d4d6690174a129d8986af
Publikováno v:
The Service Industries Journal. 43:125-133
Dashed expectations in service experiences. Effects of robots human-likeness on customers’ responses
Publikováno v:
European Journal of Marketing. 57:957-986
Purpose There is growing interest in the use of human-like social robots, able to undertake complex tasks whilst building consumer engagement. However, further exploration is needed on the optimal level of humanoid appearance for service robots. In p
Publikováno v:
Industrial Marketing Management. 109:232-244
Publikováno v:
Journal of Advertising Research. 62:62-86
Publikováno v:
Journal of Business Research. 139:908-917
Many service providers explicitly ask customers for a tip. This may create social pressure, thus resulting in lower tips. Building on the theory of psychological reactance, we propose that an explicit request to tip has a detrimental impact on tip si
Autor:
Raffaele Donvito, Virginia Vannucci, Valentina Mazzoli, Laura Grazzini, Gaetano Aiello, Giampaolo Viglia, Diletta Acuti
Publikováno v:
Journal of Retailing. 96:490-506
Consumers show increasing levels of concern regarding disclosing information to companies, as retailers’ access to their personal information heightens their feelings of vulnerability. Although customers’ personal information is crucial for targe
Publikováno v:
The Service Industries Journal. 42:1-20
Publikováno v:
Journal of Travel Research. 61:1508-1527
The rise of peer-to-peer accommodation has challenged the traditional hotel business model. A lingering question is the effect of Airbnb supply on hotel performance. By analyzing 466 estimates from 33 different studies, our results reveal that the ne