Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Gerhard A. Wuehrer"'
Publikováno v:
Scientometrics. 95:541-561
Conferences play a major role for the development of scientific domains. While journal and article contributions in the field of international business (IB) are a general and well researched area of scientometric studies, conferences are not. The abs
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::76f5a637544bc9b59e2ca4cf513c6a90
https://doi.org/10.1007/s11192-012-0909-0
https://doi.org/10.1007/s11192-012-0909-0
Publikováno v:
Journal of Euromarketing. 19:227-246
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a579a0596a6f35c33079e1387cc6ed45
https://doi.org/10.9768/0019.04.227
https://doi.org/10.9768/0019.04.227
Publikováno v:
Scientometrics. 84:845-862
This study does a bibliometric analysis based on keywords of conference proceedings. Scientometric investigations of conference proceedings are a new and innovative, not very common approach. The studies and papers presented may be interpreted as ear
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::aa91808bb4184c869da522d89428fde0
https://doi.org/10.1007/s11192-010-0216-6
https://doi.org/10.1007/s11192-010-0216-6
Publikováno v:
International Marketing in the Fast Changing World ISBN: 9781785602337
Purpose In this paper, we examine the elements of pricing approaches in export businesses and their performance in an international environment. The elements of pricing approaches consist of cost-based, competitor-based, and value-based decisions mad
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e943d0b1c3d79437e3cddc90a6ef949d
https://doi.org/10.1108/s1474-797920150000026005
https://doi.org/10.1108/s1474-797920150000026005
In this study, we examine the influence of different components of dynamic capabilities on value-based pricing and export performance. We develop a research model investigating the three component factors of dynamic capabilities, that is, adaptive ca
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6eefe2e1e5fbef7d2bbd0e925c4dde18
https://doi.org/10.1108/s1474-797920140000025005
https://doi.org/10.1108/s1474-797920140000025005
Publikováno v:
International Marketing Review. 13:20-38
When countries differ in the perceived quality of their products, country‐of‐origin (CO) labelling influences consumer choice. While the influence of nationalism on perceived quality has been well documented in the literature, the effect of world
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::80dd377f1e837e1e941e60bfa6b89d82
https://doi.org/10.1108/02651339610115746
https://doi.org/10.1108/02651339610115746