Zobrazeno 1 - 10
of 26
pro vyhledávání: '"Geok Theng Lau"'
Autor:
Geok Theng Lau1, Hsueh Wei Chin1
Publikováno v:
Journal of Business-to-Business Marketing. 2003, Vol. 10 Issue 3, p1-31. 31p. 5 Charts.
Autor:
Geok Theng Lau, Ng, Sophia
Publikováno v:
Canadian Journal of Administrative Sciences (Canadian Journal of Administrative Sciences). Sep2001, Vol. 18 Issue 3, p163. 16p. 1 Diagram, 5 Charts.
Autor:
Geok Theng Lau, Sophia Ng
Publikováno v:
Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration. 18:163-178
Negative word-of-mouth is one form of consumer response to dissatisfaction that has received Utile attention from business firms, yet it is a silent and potent force that is capable of wreaking havoc on a firrn's bottomline. This study examines the i
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fb9f9b982d4d09549b4bb1b7d5b9d915
https://doi.org/10.1111/j.1936-4490.2001.tb00253.x
https://doi.org/10.1111/j.1936-4490.2001.tb00253.x
Autor:
Geok Theng Lau, Mark Goh
Publikováno v:
Supply Chain Management: An International Journal. 10:302-312
PurposePrior research has suggested that the key to industrial purchasing success lies in the time development and maintenance of long‐term relationships between buyers and sellers. Good relational exchanges can lead to higher product quality and b
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::804c45e260817156d7def24a42dc8946
https://doi.org/10.1108/13598540510612776
https://doi.org/10.1108/13598540510612776
Publikováno v:
Journal of Business & Industrial Marketing. 18:82-103
Owing to the complexity of the task and the risks inherent in it, the effectiveness of any organizational buying decision largely depends on the information available for the decision‐makers’ use. Within any typical organization, flow of the info
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::90c9651022cd0ab11264d18f2d6e1942
https://doi.org/10.1108/08858620310458651
https://doi.org/10.1108/08858620310458651
Publikováno v:
Global Perspectives in Marketing for the 21st Century ISBN: 9783319173559
This study divides Western European tourists into seven distinct groups and examines (a) their ratings of the importance seven attributes for all food places in Singapore in general, and (b) their evaluation of four specific types of food places in S
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::544efba27f77e51f3837d4e669fdca1e
https://doi.org/10.1007/978-3-319-17356-6_142
https://doi.org/10.1007/978-3-319-17356-6_142
Publikováno v:
Global Perspectives in Marketing for the 21st Century ISBN: 9783319173559
Lately, there have been increasing interests on Guanxi (Altstron, 1989; Ambler, 1994, 1995; Davies, 1995; Luo, 1997; Xin and Pearce, 1996). Guanxi has been studied in various disciplines, ranging from business strategies (Luo, 1997) to business polic
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8dd767fdc62dc299d212468798b35a20
https://doi.org/10.1007/978-3-319-17356-6_101
https://doi.org/10.1007/978-3-319-17356-6_101
Publikováno v:
Industrial Marketing Management. 28:573-587
Understanding industrial buying behavior is increasingly important to industrial marketers and researchers. Industrial salespeople often ask where, how, and when to communicate effectively to their customers in order to achieve sales success. It is f
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1c43acf4668c1cc16105303ae9677d09
https://doi.org/10.1016/s0019-8501(98)00031-5
https://doi.org/10.1016/s0019-8501(98)00031-5
Publikováno v:
The Journal of Supply Chain Management. 35:12-23
SUMMARY The purchasing function is receiving increased attention as a key contributor to the strategic success of the firm. This study seeks to identify the strategic role of the purchasing function and the contributions that purchasing can make in a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b0967454d8c0c9dab6b25ae9d7d10e9c
https://doi.org/10.1111/j.1745-493x.1999.tb00240.x
https://doi.org/10.1111/j.1745-493x.1999.tb00240.x