Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Gamze Onut"'
Publikováno v:
Critical Studies in Media Communication. 36:58-74
This study is a qualitative analysis of Public Service Announcement (PSA) storyboards produced by 177 fourth and sixth-grade students as part of a Media Literacy Education program on advertising an...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2665bdc5685c317d17d54348f705d65c
https://doi.org/10.1080/15295036.2018.1526390
https://doi.org/10.1080/15295036.2018.1526390
Publikováno v:
Journal of Advertising. 47:362-377
This study examines the effectiveness of media literacy education (MLE) in fostering critical attitudes toward advertising in both traditional and newer, more embedded forms (e.g., product placemen...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::20e6eb36e969d8a9c1b74dce7a655f7d
https://doi.org/10.1080/00913367.2018.1545269
https://doi.org/10.1080/00913367.2018.1545269