Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Gözde Yalazi"'
Publikováno v:
International Review of Management and Marketing, Vol 2, Iss 1, Pp 1-9 (2012)
Up to now, most research has been conducted on the internationalization strategies of large media companies and groups. But tapping new foreign markets is also relevant to small- and medium-sized enterprises (SMEs) of all media sectors. This paper th
Externí odkaz:
https://doaj.org/article/45ccf1ae9fa54374b4efc590deb28b80
