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Publikováno v:
Strategic Innovative Marketing and Tourism ISBN: 9783030361259
The increasing use of social media has led to the expanding adoption of ICT applications in hospitality and tourism. To communicate their image, destinations and service providers undertake various initiatives exerting vast impact on their target aud
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4701a2f65b8c7dd069c9478443bfb5c5
https://doi.org/10.1007/978-3-030-36126-6_96
https://doi.org/10.1007/978-3-030-36126-6_96