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In this paper, a research gap at the interface of ecosystem theory, platforms and market segmentation strategies is addressed by conceptualizing the verticalization of Industrial Internet of Things (IIoT) platforms and their surrounding ecosystems. A
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6fe9ab956b84b376c4f2826a230a1193
Autor:
Floetgen, Rob Jago, Novotny, Marcus, Hein, Andreas, Weking, Jörg, Urmetzer, Florian, Böhm, Markus, Krcmar, Helmut
The success of many of the world’s most valuable companies is based on digital platform ecosystems (DPEs). Their performance depends on integrating autonomous, individually incentivized but highly entangled actors using digital platforms to cocreat
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::80875de45caa83df6e82fcd4ca8f59dc
Autor:
Floetgen, Rob Jago, Winder, Philipp, Fielt, Erwin, Weking, Jörg, Hein, Andreas, Schreieck, Maximilian, Böhm, Markus, Krcmar, Helmut
Publikováno v:
Proceedings of the European Conference on Information Systems (ECIS); 2023, p1-18, 18p
Digital platform ecosystems are at the core of several of the world’s most valuable companies and constitute a strongly growing but fragmented research area at the intersection of multiple research streams such as IS, economics, marketing, strategy
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9b14279d31fe71f40a4d4b2c53cf2068
Akademický článek
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Publikováno v:
Proceedings of the Pacific Asia Conference on Information Systems (PACIS); 2021, p1-14, 14p
Autor:
Riasanow, Tobias, Floetgen, Rob Jago, Greineder, Michael, Moeslein,Dominik, Böhm, Markus, Krcmar, Helmut
The innovative use of digital technologies has led to a disruption of well-established business models in many industries. To prevent from being disrupted, organizations must transform. However, studies about digital transformation have primarily foc
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od_______518::5c466bad1ace60a3f4eb766d995e71ab
https://mediatum.ub.tum.de/1485787
https://mediatum.ub.tum.de/1485787