Zobrazeno 1 - 10
of 49
pro vyhledávání: '"Farai Chigora"'
Publikováno v:
Cogent Social Sciences, Vol 10, Iss 1 (2024)
AbstractThis article aims to explore the concept of tourism festival and event destination branding and relate it to practices in Zimbabwean festivals and tourism events. The article is therefore based on the following objectives: to understand the c
Externí odkaz:
https://doaj.org/article/cfd0fe118d2545118b5d895d57f140f0
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 9, Iss 5, Pp 1094-1110 (2020)
The study investigated the contribution of local communities to Zimbabwe tourism destination brand equity through sustainable tourism practices, with a view of developing a model. A comparative investigation of two popular resorts in Zimbabwe which
Externí odkaz:
https://doaj.org/article/646a462712eb42719cbf94d30381d2d3
Publikováno v:
Perspectives in Education, Vol 40, Iss 1 (2022)
The COVID-19 pandemic has caused serious disruptions to higher education institutions across the globe, prompting even the ill-prepared ones to embrace virtual teaching and learning approaches. Academic-industry partnerships remain an underutilised a
Externí odkaz:
https://doaj.org/article/6f93f207bf8045d58c234e11d34dec04
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 8, Iss special edition (2019)
Brand personality has evolved to be a contemporary marketing concept that breaks or make positive image through perception management in tourism destinations. This study focused on the personality of the tourists who patronise the Zimbabwe tourism de
Externí odkaz:
https://doaj.org/article/740815b23d184f7fbde5c32e7f5d0f53
Publikováno v:
Tourism Critiques: Practice and Theory. 3:42-71
Purpose This study aims to examine the influence of service quality, satisfaction, trust, value and commitment on hotel customers’ attitudinal and behavioural loyalty.
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 8, Iss 4 (2019)
This study was based on understanding brand culture practices in the operation of Small to Medium Enterprises in the Zimbabwe tourism industry by looking at the separate influence of top level managers and lower level employees. The study applied a Q
Externí odkaz:
https://doaj.org/article/8f1a6762c23648ee90a45aa32b5a693f
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 8, Iss 4 (2019)
The study used annual time series data on GDP per capita in Zimbabwe from 1960 to 2017, in order to model and forecast GDP per capita using the Box – Jenkins ARIMA technique. The tests indicated that Zimbabwe GDP per capita data is I (1). The resul
Externí odkaz:
https://doaj.org/article/e8d8a00bfccb44d699630ce82345c2c4
Autor:
Dr. Farai Chigora, Dr. Joram Ndlovu
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 8, Iss 3 (2019)
This study was based on understanding the supremacy of print media in relation to other new types of media in improving performance of the Zimbabwe tourism destination brand. This helped in establishing a print and other media framework for destinati
Externí odkaz:
https://doaj.org/article/71891ec8ffa540cb8243aa3bfb59453d
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 8, Iss 2 (2019)
The study was based on understanding the effects of environmental and climate change on the attractiveness of Zimbabwe as a tourism destination, mainly focusing on levels of carbon dioxide (CO2) emission in the country. The drive for the research was
Externí odkaz:
https://doaj.org/article/d68fbf12c7ae4e99ba3a8ac4e97a2fa2
Publikováno v:
African Journal of Hospitality, Tourism and Leisure, Vol 8, Iss 2 (2019)
The study was premised on understanding the basis of Zimbabwe tourism brand ascendancy particularly looking at the role of social media in improving positive publicity in a world dominated by post news falsification. This was achieved through compari
Externí odkaz:
https://doaj.org/article/83621b4cf1d54ef5b339ed40f079c129