Impression management and leadership in failing or failed business-to-business firms during and post-COVID-19: Empirical insights from Africa

Autor: Alo, O. (Obinna), Ali, I. (Imran), Zahoor, N. (Nadia), Arslan, A. (Ahmad), Golgeci, I. (Ismail)

Publikováno v: Alo, O, Ali, I, Zahoor, N, Golgeci, I & Arslan, A 2023, ' Impression management and leadership in failing or failed business-to-business firms during and post-COVID-19: Empirical insights from Africa ', Industrial Marketing Management . https://doi.org/10.1016/j.indmarman.2023.05.018

This paper is one of the pioneering studies to specifically link COVID-19 pandemic with business failures in African B2B firms and the role of leadership and impression management in mitigating business failures. Based on the qualitative data from Gh

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::1507318c7ead3a250dbc5611d894db56
https://pure.au.dk/portal/da/publications/impression-management-and-leadership-in-failing-or-failed-businesstobusiness-firms-during-and-postcovid19-empirical-insights-from-africa(45a77cd1-c136-4cc4-ac12-0faf15b0390e).html