Consumer behavior in a religious event experience: an empirical assessment of value dimensionality among volunteers

Autor: Gallarza, Martina G., Arteaga, Francisco, Floristán, Elena, Gil, Irene

Publikováno v: International Journal of Culture, Tourism and Hospitality Research, 2009, Vol. 3, Issue 2, pp. 165-180.

Externí odkaz: http://www.emeraldinsight.com/doi/10.1108/17506180910962168

Value, satisfaction and loyalty in volunteerism. Application to a religious megaevent

Autor: Floristán Imizcoz, Elena, Fayos Gardó, Teresa, Servera Francés, David, Arteaga Barrios, Francisco, G. Gallarza, Martina

Publikováno v: Floristán, Elena; Fayos Gardó, Teresa; Servera Francés, David; Arteaga Barrios, Francisco; G. Gallarza, Martina (2013) Value, satisfaction and loyalty in volunteerism. Application to a religious megaevent Esic Market (Rev. Inter. De Economía y Empresa) 44 3 112 131
RODERIC. Repositorio Institucional de la Universitat de Valéncia
instname

This paper presents a study of the volunteer as an essential agent in the success of any event, and offers recommendations for improving management of megaevents. To achieve this goal we propose a structural model that analyses the multidimensionalit

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::2eea54e5432b6dbecdbf3268287cd568
http://hdl.handle.net/10550/40365