Zobrazeno 1 - 10
of 15
pro vyhledávání: '"Ezgi Merdin Uygur"'
Publikováno v:
European Advertising Academy ISBN: 9783658404284
In practice, more and more inauthentic experiences are designed and marketed in order to serve a degree of expected utility while minimizing the costs or punishments for the consumers. We use the theoretical lens of attitude functions in delving into
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::72a38dbc228a3bfdbfec5f913d4ff071
https://doi.org/10.1007/978-3-658-40429-1_20
https://doi.org/10.1007/978-3-658-40429-1_20
Autor:
Ezgi Merdin Uygur
Publikováno v:
Volume: 22, Issue: 2 237-252
Doğuş Üniversitesi Dergisi
Doğuş Üniversitesi Dergisi, Vol 22, Iss 2, Pp 237-252 (2021)
Doğuş Üniversitesi Dergisi
Doğuş Üniversitesi Dergisi, Vol 22, Iss 2, Pp 237-252 (2021)
Mutluluk ve tüketim arasında süre gelen ve farklı bulgularla gün geçtikçe daha da ilgi çeken ilişki, akademik ve profesyonel yazında gittikçe daha geniş kapsamlı şekilde incelenmektedir. Bu makalede, pazarlamadaki yerini gittikçe geni
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6b50ab585824a009520ab82dd33af897
https://doi.org/10.31671/doujournal.912413
https://doi.org/10.31671/doujournal.912413
Autor:
Selcen Ozturkcan, Ezgi Merdin-Uygur
Publikováno v:
Journal of Retailing and Consumer Services. 70:103174
Data availability: The data that support the findings of this study are available from the corresponding author upon reasonable request. Copyright © 2022 The Author(s). Robotics significantly influence retail and consumer services. The COVID-19 pand
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4e1e75fe0f98835e2908fe11675aa7c6
https://doi.org/10.1016/j.jretconser.2022.103174
https://doi.org/10.1016/j.jretconser.2022.103174
Autor:
Selcen Ozturkcan, Ezgi Merdin-Uygur
Publikováno v:
Human Interaction, Emerging Technologies and Future Systems V ISBN: 9783030855390
IHIET (Paris)
IHIET (Paris)
The COVID-19 pandemic has heightened the need for a better understanding of how service robots (SR) can aid practitioners as well as society. Individuals must not only embrace the robotic environment but also learn how to collaborate with humanoid se
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0f4f2bcb6b32cbffc9e89981e335a84e
https://doi.org/10.1007/978-3-030-85540-6_20
https://doi.org/10.1007/978-3-030-85540-6_20
Autor:
Ezgi Merdin-Uygur, Selcen Ozturkcan
Copyright © The Author(s) 2021. Humanoid service robots made swift progress in extending a helping hand to the strained global healthcare during the COVID-19 pandemic. This case provides an overview of the robots’ inclusion in healthcare regarding
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::3c7731f5833cfc91ca1e72ca709fcf03
https://bura.brunel.ac.uk/handle/2438/25890
https://bura.brunel.ac.uk/handle/2438/25890
Autor:
Ozlem Hesapci, Ezgi Merdin-Uygur
Publikováno v:
Journal of Consumer Behaviour. 17:313-325
Communal tables and open workspaces have become popular servicescapes that is contemporary spaces for experiencing dining or working alone but together. Previous research demonstrates that experiencing with close others (e.g. with friends or family)
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::21efd0c6a86a28953776d6b080064957
https://doi.org/10.1002/cb.1713
https://doi.org/10.1002/cb.1713
Autor:
Ezgi Merdin-Uygur
Publikováno v:
Accounting, Finance, Sustainability, Governance & Fraud: Theory and Application ISBN: 9789811379239
Minimal living has been a popular theme in various domains such as literature, social media, and architecture. A voluntary simplicity (VS) lifestyle involves reducing material consumption and seeking non-material satisfaction instead. The purpose of
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6800381ddefed088fcbcf273e3f92ac8
https://doi.org/10.1007/978-981-13-7924-6_10
https://doi.org/10.1007/978-981-13-7924-6_10
Publikováno v:
Annals of Tourism Research. 83:102927
A growing trend in tourism is the use of replica experiences. Yet, consumers' responses to replica (vs. genuine) touristic experiences are mostly overlooked in the literature. In this paper, we propose that consumers' perceptions of authenticity of t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::6061737e75f55be9df697073d8f9d476
https://doi.org/10.1016/j.annals.2020.102927
https://doi.org/10.1016/j.annals.2020.102927
Autor:
Ezgi Merdin-Uygur
The consumer behaviour literature is evolving towards the assumption that products are inherently experiential bundles, and after all, all businesses are operating within the experienced economy. Experiences are much more advantageous for the consume
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7aee449b43cdd4eff2bc95196bc4ef10
https://doi.org/10.1108/978-1-78714-557-320181016
https://doi.org/10.1108/978-1-78714-557-320181016