Zobrazeno 1 - 10
of 102
pro vyhledávání: '"Eyun-Jung Ki"'
Autor:
Hanna Park, Eyun-Jung Ki
Publikováno v:
Public Relations Journal (2017)
The integration of advertising and public relations is a topic of interest to their practitioners and educators. For years, both have recommended ways to integrate these functions. In accordance with this trend, some advertising and public relation
Externí odkaz:
https://doaj.org/article/f0da473d5e4d470393aeec35e017076f
Autor:
Eyun-Jung Ki, Jee Young Chung
Publikováno v:
Public Relations Journal, Vol 5, Iss 4 (2011)
This study was designed to examine the current status of corporate Web site usage for investor relations and to assess prevalent features of investor relations activities through an analysis of the Web sites of the largest companies in the U.S. Whi
Externí odkaz:
https://doaj.org/article/19c090ab93e74cf4a581da0508cc6569
Autor:
Jeyoung Oh, Eyun-Jung Ki
Publikováno v:
Corporate Communications: An International Journal. 28:381-399
PurposePrevious studies have empirically examined the positive outcomes organizations can achieve by engaging in environmentally responsible actions, but the underlying mechanism of the reasons why publics engage in supportive behaviors for those org
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6bace9741b366a9161d0c8b0abbb424f
https://doi.org/10.1108/ccij-03-2022-0024
https://doi.org/10.1108/ccij-03-2022-0024
Publikováno v:
Public Relations Theory III ISBN: 9781003141396
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0245876c41fc9dcc75640da1c63c9c53
https://doi.org/10.4324/9781003141396-28
https://doi.org/10.4324/9781003141396-28
Autor:
Eyun-Jung Ki1 ki@apr.ua.edu, Moonhee Cho2
Publikováno v:
Journal of Philanthropy & Marketing. May2021, Vol. 26 Issue 2, p1-11. 11p.
Autor:
Eyun-Jung Ki, Tugce Ertem-Eray
Publikováno v:
Corporate Communications: An International Journal. 27:188-203
PurposeAs the number of corporate blogs has continued to increase over the years, this study examines the use of relationship cultivation strategies of Fortune 500 companies on their corporate blogs. Moreover, it focuses on how companies use corporat
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e109eebc22b7181aa1ef884ec6d2d210
https://doi.org/10.1108/ccij-12-2020-0163
https://doi.org/10.1108/ccij-12-2020-0163
Understanding environmental tweets of for-profits and nonprofits and their effects on user responses
Autor:
Sumin Shin, Eyun-Jung Ki
Publikováno v:
Management Decision. 60:211-230
PurposeOrganizations are communicating with the public about their thoughts and behaviors relevant to the environment via social networking sites. The purpose of this paper is to explore for-profit and nonprofit organizations' Twitter messages to und
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d1c4dc8f0d222463d6cc1dbefbc68eff
https://doi.org/10.1108/md-05-2020-0679
https://doi.org/10.1108/md-05-2020-0679
Publikováno v:
Public Relations Review. 49:102286
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::cf3e44f30b0c2b5e57c762d425f1925c
https://doi.org/10.1016/j.pubrev.2023.102286
https://doi.org/10.1016/j.pubrev.2023.102286
Publikováno v:
Journal of Intelligent Communication. 2
The purpose of this investigation was to systematically evaluate environmental communication studies across the communication-related disciplines. This study achieved the goal by examining published articles in 28 journals from the time period spanni
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d7a4b46045483a86038eb61693b37089
https://doi.org/10.54963/jic.v2i1.38
https://doi.org/10.54963/jic.v2i1.38