Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Experiential encounters"'
Autor:
Gloria Sanmartin
Publikováno v:
ARA: Revista de Investigación en Turismo, Vol 14, Iss 1 (2024)
To create a memorable experience for its customers, the hotel firm must have complete control over the process, down to the smallest detail. This research aims to deepen the experience generation process, from a business perspective, by examining exp
Externí odkaz:
https://doaj.org/article/5a8b04a58cf049a8b2664270a5aada82
Publikováno v:
European Journal of Marketing, 2022, Vol. 56, Issue 8, pp. 2216-2249.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/EJM-03-2021-0150