Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Ewe Yi Wen"'
Autor:
Puspanathan, Clarence Anthony1 clarencean@utar.edu.my, Ewe Yi Wen1, Lee Ke Ni1, Lee Tze Hui1, Lee Xue Yee1
Publikováno v:
Sains Insani. 2021, Vol. 6 Issue 1, p173-183. 11p.
Publikováno v:
Sains Insani. 6:173-184
This research is about how the IMC tools used to inform, persuade and remind targeted audience with the promotion, interactive marketing, advertising, public relations, and personal selling that how they influence the consumer decision-making process