Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Evan Koekemoer"'
Publikováno v:
The Retail and Marketing Review, Vol 15, Iss 2, Pp 29-38 (2019)
Customer experiences are replacing commoditized products and services as organizational differentiators. However, providing superior customer experiences is hampered by two concerns. Firstly, the experience construct remains an elusive concept and se
Externí odkaz:
https://doaj.org/article/623ec61e80794139a7316117fae78db0
