Zobrazeno 1 - 10
of 27
pro vyhledávání: '"Eunsoo Baek"'
Autor:
Ying Qu, Eunsoo Baek
Publikováno v:
Fashion and Textiles, Vol 11, Iss 1, Pp 1-18 (2024)
Abstract In the realm of retailing, various methods of product presentation exert a significant influence on consumers' perceptions and behaviors. In the context of fashion retailing, one crucial aspect of presentation revolves around outfit coordina
Externí odkaz:
https://doaj.org/article/3a32a90f592b424d9ba3498f0a341ed2
Autor:
Eunsoo Baek, Ho Jung Choo
Publikováno v:
Fashion and Textiles, Vol 5, Iss 1, Pp 1-16 (2018)
Abstract Physical attractiveness affects people’s lives in numerous ways. This study examined the effect of a woman’s body attractiveness on favorability perception based on the ‘beauty-is-good’ stereotype in the context of South Korea. Body
Externí odkaz:
https://doaj.org/article/1f34ff77b77e4343b8d650c8f577aa63
Publikováno v:
International Journal of Advertising. 42:868-889
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::af7990c6692f34711641810348ff8fd6
https://doi.org/10.1080/02650487.2022.2123141
https://doi.org/10.1080/02650487.2022.2123141
Publikováno v:
International Journal of Retail & Distribution Management. 48:649-666
PurposeAs consumers spend more time shopping online, traditional retailers are facing a decline in on-site shoppers. To help the industry in the omnichannel era, we propose that a virtual tour of a store could affect brand equity and promote store vi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::533d3ccfe9bbb8be47b8de03cd4e0c5d
https://doi.org/10.1108/ijrdm-09-2019-0294
https://doi.org/10.1108/ijrdm-09-2019-0294
Publikováno v:
Palgrave Advances in Luxury ISBN: 9783031069277
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0b29cffbc54585f84194f214a30fb82b
https://doi.org/10.1007/978-3-031-06928-4_13
https://doi.org/10.1007/978-3-031-06928-4_13
Publikováno v:
Computers in Human Behavior. 137:107407
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9b5874d8ae094decf2a9ec6f5df5f0d5
https://doi.org/10.1016/j.chb.2022.107407
https://doi.org/10.1016/j.chb.2022.107407
Publikováno v:
Information Technology & People. 33:1214-1234
Purpose The purpose of this paper is to understand how augmented reality (AR) try-on experiences facilitate consumers’ shopping decision. Focusing on the immersion and psychological ownership, the study investigated how the properties of AR experie
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::2d2348944c8948dac45e3ba5ed0ae5ac
https://doi.org/10.1108/itp-02-2019-0092
https://doi.org/10.1108/itp-02-2019-0092
Publikováno v:
Asia Pacific Journal of Marketing and Logistics. 32:366-385
Purpose The purpose of this paper is to investigate how geographic cues embedded in a website affect Chinese consumers’ cross-border shopping experiences. The study simultaneously explores the effect of telepresence on shoppers’ perceptions of pr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ef8d0d3dffda9fb4ac54f94185055c61
https://doi.org/10.1108/apjml-03-2018-0117
https://doi.org/10.1108/apjml-03-2018-0117
Autor:
Ga-Eun Oh, Eunsoo Baek
Publikováno v:
Journal of Business Research
Fashion rental service, as a form of collaborative consumption, has gained increasing attention in the fashion industry. However, due to the COVID-19 pandemic, fashion rental businesses need to strategically respond to consumers with heightened conta
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::362050fe72d245bb2ecc13c68cc1a2e2
Publikováno v:
Journal of Business Research. 88:91-101
Store design involuntarily affects consumer's thoughts and behaviors. Retailers use color and material to project a certain visual, modifying the environmental perceptions of a consumer's store experience. Although, a knowledge gap exists on how visu
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d431cbcd7548662a3a7d7bb296820672
https://doi.org/10.1016/j.jbusres.2018.03.013
https://doi.org/10.1016/j.jbusres.2018.03.013