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pro vyhledávání: '"Eunice Nyange"'
Autor:
Eunice Nyange
Publikováno v:
International Journal of Management, Accounting and Economics, Vol 11, Iss 8, Pp 1004-1025 (2024)
For “centuries” manufacturers have been using marketing tools to disseminate information to customers regarding their products. The development of internet has forced companies to use digital technologies to interact with customers and tell them
Externí odkaz:
https://doaj.org/article/40ec951e8b2649a58327ff2bfc092357
Autor:
Allen Mrindoko, Eunice Nyange
Publikováno v:
International Journal of Management, Accounting and Economics, Vol 11, Iss 6, Pp 639-660 (2024)
Importance of 4Cs of marketing mix on voluntary tax compliance has been acknowledged. However, contrary to its importance, the body of literature has paint little attention regarding 4Cs of marketing mix in relation to the voluntary tax compliance. T
Externí odkaz:
https://doaj.org/article/a8a537b50f6d4c1396cfbc2fe9d1e3d1