Zobrazeno 1 - 10
of 155
pro vyhledávání: '"Esther Thorson"'
Autor:
Esther Thorson
Publikováno v:
Journalism & Communication Monographs. 25:181-192
I analyze work on the role of emotion in how people respond to advertising and news. Measuring emotion with brain waves to self-report, the role of valence and intensity of emotion engendered by ads demonstrates their important role in how ads persua
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::da9c704a2a010665af32818a44c3cec0
https://doi.org/10.1177/15226379231167136
https://doi.org/10.1177/15226379231167136
Publikováno v:
Journalism & Mass Communication Quarterly. 100:308-331
This study employed a 2 × 3 × 2 experiment in the United States to understand how headlines trigger willingness to verify information, manipulating partisan leaning, source credibility, and factuality. Based on evolutionary psychology, we also expl
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e11688c51d12b94d0626d9c221bb00c4
https://doi.org/10.1177/10776990221130992
https://doi.org/10.1177/10776990221130992
Publikováno v:
Journalism Studies. 22:614-632
A critical human need is attending to the information in one’s environment. Recent studies, however, suggest news consumption is decreasing. Many report they intentionally avoid news because of its...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::efed97b168fbe2489de925fec55707e4
https://doi.org/10.1080/1461670x.2021.1890636
https://doi.org/10.1080/1461670x.2021.1890636
Publikováno v:
Journal of Advertising. 50:119-138
Social media influencers (SMIs) are now a significant element in organizations’ marketing mix. However, there has been little attention paid to how SMIs might change the way people process a commer...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e766c8b6c7dca97c78f89e9e0b25ed9c
https://doi.org/10.1080/00913367.2020.1868026
https://doi.org/10.1080/00913367.2020.1868026
Autor:
Esther Thorson
Publikováno v:
The International Encyclopedia of Media Psychology
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::224a5dfe4e454da179860174d257669f
https://doi.org/10.1002/9781119011071.iemp0015
https://doi.org/10.1002/9781119011071.iemp0015
Publikováno v:
The International Journal of Press/Politics. 25:217-237
This study examines audience relationships to fact-checking sites in the United States. Focus is placed on predictors of audience awareness of, attitudes toward, and visits to such sites within a stage model framework drawn from the persuasive messag
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c8f6089db737c9d7e61e5d9378365752
https://doi.org/10.1177/1940161219898055
https://doi.org/10.1177/1940161219898055
Autor:
Yuhmiin Chang, Esther Thorson
Publikováno v:
Computers in Human Behavior. 139:107544
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::43b7d81133c346eb1fd3de044ee6c5cb
https://doi.org/10.1016/j.chb.2022.107544
https://doi.org/10.1016/j.chb.2022.107544
Publikováno v:
Journalism Studies. 21:443-458
This paper readdresses issues of the relationship of news consumption patterns to community participation in the US context, however, it looks not only at local news, but also national news. It tes...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6558f8ec29bd3a10dcb4001ce95c380c
https://doi.org/10.1080/1461670x.2019.1672576
https://doi.org/10.1080/1461670x.2019.1672576