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pro vyhledávání: '"Erik Simanis"'
Autor:
Erik Simanis, Mark Milstein
Publikováno v:
Field Actions Science Reports (2012)
Over the last half-decade, corporate interest in Bottom of the Pyramid (BOP) — strategies for profitably serving the world’s lowest income consumers—has dropped precipitously or migrated to the CSR (i.e., philanthropic) side of the business. We
Externí odkaz:
https://doaj.org/article/94c25f94816d4a8998ad14a349a14749
Autor:
Erik Simanis, Mark Milstein
Publikováno v:
Field Actions Science Reports (2012)
Externí odkaz:
https://doaj.org/article/74a7a7ceb3a645c58407d99b90d8912d
Autor:
Erik Simanis, Duncan Duke
Publikováno v:
Innovations: Technology, Governance, Globalization. 11:112-125
Publikováno v:
Innovations: Technology, Governance, Globalization. 3:57-84
Looking back over the half-dozen years since the publication of “The Fortune at the Bottom of the Pyramid,” we are reminded of the adage, “your greatest strength is your greatest weakness.” Arguably the greatest strength of that seminal paper
Autor:
Erik Simanis, Stuart L. Hart
Publikováno v:
Innovations: Technology, Governance, Globalization. 1:43-51
ty alleviation. Driven in large part by the emergence of empowerment-based forms of development practice—most notably, Participatory Rural Appraisal—and the success of the Grameen Bank and the microfinance movement it catalyzed, it is now well ac
Doing more with less in base of the pyramid markets: Effective structuring of community institutions
Publikováno v:
Academy of Management Proceedings. 1:aomafr.2012.017
In the current economic climate firms face economic pressures to cut costs and reduce risk as well as pressures from the capital markets to find growth opportunities. Trends in globalization imply that tapping into the latent growth potential of a po