Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Erik A. Mooi"'
Autor:
Amir Hassanzadegan, Erik A. Mooi
Publikováno v:
Industrial Marketing Management. 108:223-236
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6c19dbda9e815c0ed91c5d21b3e6c4ce
https://doi.org/10.1016/j.indmarman.2022.11.016
https://doi.org/10.1016/j.indmarman.2022.11.016
Publikováno v:
Journal of Marketing Research. 60:72-91
Many new products and processes originate from projects. In two studies, the authors consider how a project's organizational design, as captured by its particular task configuration, impacts its ability to promote product and process innovation. Stud
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9c413109843361d34aad260fe630496f
https://doi.org/10.1177/00222437221105828
https://doi.org/10.1177/00222437221105828
Autor:
Erik A. Mooi, Mrinal Ghosh
Publikováno v:
Journal of Marketing. 74:105-120
Governance theories, such as transaction cost economics, argue that systematic deviations from an attribute–governance alignment should influence performance. This article investigates the performance implications of contract specificity for the pr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::db9d1ba8b920a1d673ac98e11bb05e9a
https://doi.org/10.1509/jm.74.2.105
https://doi.org/10.1509/jm.74.2.105