Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Erick M. Mas"'
Publikováno v:
Journal of the Association for Consumer Research. 7:350-359
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f7f56443cadd50b25241028c344d6ba7
https://doi.org/10.1086/719583
https://doi.org/10.1086/719583
Publikováno v:
Marketing Letters. 33:381-397
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b5225d3661b10c1dc43b070ef094e88a
https://doi.org/10.1007/s11002-021-09612-5
https://doi.org/10.1007/s11002-021-09612-5
Publikováno v:
Journal of Consumer Research. 47:215-236
The authors introduce emotional ability similarity to explain consumer satisfaction in interactions with frontline sales and service employees and other consumers beyond the effects of traditional relational variables in the similarity–attraction p
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bd9bf82f250a1883e51ce2912c7bc74d
https://doi.org/10.1093/jcr/ucaa011
https://doi.org/10.1093/jcr/ucaa011
Publikováno v:
Journal of Consumer Psychology. 30:329-338
While gift-givers typically wrap gifts prior to presenting them, little is known about the effect of how the gift is wrapped on recipients’ expectations and attitudes toward the gift inside. We propose that when recipients open a gift from a friend
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::0ad33e7d239ad098688aab040703b16a
https://doi.org/10.1002/jcpy.1140
https://doi.org/10.1002/jcpy.1140