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pro vyhledávání: '"Endres, Herbert"'
Publikováno v:
In Industrial Marketing Management May 2024 119:90-107
Publikováno v:
In Industrial Marketing Management February 2024 117:371-385
Publikováno v:
In Industrial Marketing Management February 2024 117:288-303
Publikováno v:
Journal of Business Strategy, 2019, Vol. 41, Issue 6, pp. 49-56.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JBS-07-2019-0142
Publikováno v:
In Industrial Marketing Management October 2020 90:30-43
Autor:
Huesig, Stefan, Endres, Herbert
Publikováno v:
European Journal of Innovation Management, 2018, Vol. 22, Issue 2, pp. 302-314.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/EJIM-02-2018-0051
Autor:
Endres, Herbert1 (AUTHOR) herbert.endres@ur.de, Helm, Roland1 (AUTHOR), Schmitz, Christian2 (AUTHOR), Hofstetter, Christine1 (AUTHOR)
Publikováno v:
Journal of Product Innovation Management. Jan2023, Vol. 40 Issue 1, p120-136. 17p. 1 Diagram, 3 Charts.
Publikováno v:
Journal of Product Innovation Management. 40:120-136
A salesperson's commitment and effort toward an innovation can determine whether the customer agrees to buy it, such that customers' perceptions of such commitment and effort are critical. But these perceptions also might differ fundamentally from th