Výsledky vyhledávání - "Emile Saker Nkwei"

Akademický článek

Mobile banking adoption its antecedents and post-adoption effects: the role of consumers status orientation in an African context

Autor: Alphonse Mefoute Badiang, Emile Saker Nkwei

Publikováno v: Cogent Business & Management, Vol 11, Iss 1 (2024)

AbstractThis study examines the antecedents of Mobile banking (M-banking) app adoption, explores post-adoption effects, and tests the moderating effect of consumer status orientation on the relationship between adoption intention and its consequences

Externí odkaz: https://doaj.org/article/02e932ba35dd489fbc627e355bb57d12

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Modeling Condom Brand Loyalty of Young South African Adults – An Expectancy Confirmation Perspective

Autor: Emile Saker Nkwei, Mornay Roberts-Lombard, Daniel Kofi Maduku

Publikováno v: Journal of Nonprofit & Public Sector Marketing. :1-25

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::ab1eeb1e6c04f0f296b7ef7c47a842a4
https://doi.org/10.1080/10495142.2023.2178587

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A Moderated Mediation Model to Explain Consistent Condom Use Intention Among Young Adults in South Africa

Autor: Emile Saker Nkwei, Mornay Roberts-Lombard, Daniel Kofi Maduku

Publikováno v: Social Marketing Quarterly. 28:208-228

Background Behavioral sustenance is one of the main outcomes of social marketing programs to address health issues, such as HIV and AIDS prevention. However, academic research into consistent condom use is interestingly sparse, particularly in South

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::fcc0fa93dabf27606076a050fcf52774
https://doi.org/10.1177/15245004221116857

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