Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Elizabeth A Cartier"'
Publikováno v:
Marketing Intelligence & Planning. 38:15-31
Purpose The purpose of this paper is to examine the effectiveness of brand experiences on visitors’ memory formation and their revisit intention to a special event. Design/methodology/approach This study collected survey data from the Great New Eng
Publikováno v:
Journal of Hospitality & Tourism Research. 43:1302-1325
Drawing on congruence theory, this study aims to examine the impact of internal brand management, perceived level of job opportunities, and their interaction effects on job applicants during the anticipatory socialization process in the hospitality i
Publikováno v:
Journal of Hospitality and Tourism Insights. 1:4-36
Purpose The purpose of this paper is to illuminate an example of current practices and processes that enable transformation in the workplace in a South African multi-unit hospitality and tourism business, affording previously disadvantaged people the
Publikováno v:
Journal of Travel Research. 56:578-592
The study’s purpose was to examine and update the research methods and measurement issues associated with assessing the economic impact (EI) of an extended duration, regional tourism event. Specifically examined were the issues with the implementat
Publikováno v:
Tourism Management Perspectives. 34:100635
This study contributes to the understanding of the relationship between crisis management procedures and local resilience responses. Utilizing the context of the 416 wildfire in southwest Colorado during the summer of 2018, this study proposes that c