Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Elena Kiryanova Bernard"'
Publikováno v:
Service Science. 5:310-320
Customer orientation has been a focus of research for a number of years in marketing literature. Whereas prior research primarily focused on service employees' customer orientation, this paper explores management's customer orientation and its effect
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6e93aaf80a99f6efcbe175437cf8b560
https://doi.org/10.1287/serv.2013.0055
https://doi.org/10.1287/serv.2013.0055
Publikováno v:
Journal of Nonprofit & Public Sector Marketing. 23:158-180
Organizational learning and customer orientation have been a focus of research for a number of years in both marketing and management literature. Customer learning orientation is conceptualized as three important components: management customer orien
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a087c622ded1bb90c0a0df2e6facd0b5
https://doi.org/10.1080/10495142.2011.572684
https://doi.org/10.1080/10495142.2011.572684