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pro vyhledávání: '"Eakin, Carl"'
Autor:
Penn, William S., Bearchel Jr., Charles A., Schendel, D. E., Gross, Walter, Vandervoort, Stephanie, Babione, F. A., Darden, William R., Disch, Wolfgang K. A., Dixon, Donald F., Eakin, Carl, Emory, William, Fox, Harold W., Goldstucker, Jac L., Gourley, David R., Halper, Donald G., Hasty, Ronald W., Hicks, Wyman, Hindersman, Charles H., Kahler, Ruel, King, Robert L.
Publikováno v:
Journal of Marketing; Oct1970, Vol. 34 Issue 4, p88-107, 20p
