Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Durga Vellore-Nagarajan"'
Publikováno v:
European Journal of Marketing. 56:2978-3006
Purpose This study aims to delineate the phenomenon of stressful eating within generation Z due to the times they are living in and to extract propositions which elucidate phases of stressful eating within Zers. Design/methodology/approach Based on r
Publikováno v:
Journal of Retailing and Consumer Services. 73:103304
PurposeThis paper aims to determine new-normal uncertainty considerations stemming from the COVID-19 pandemic to consider within transaction-cost analysis for pharmaceuticals. It also aims to propose new-normal market entry strategies to address the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::05cfcd0a019e46c3205bd7c486bdf3a7
https://eprints.soton.ac.uk/470746/
https://eprints.soton.ac.uk/470746/
Publikováno v:
Sustainable Branding ISBN: 9780367855703
Sustainable branding occurs when companies create and maintain identities in the long-term. Furthermore, brands are deemed sustainable provided they clearly indicate value added to consumers continuously over time. However, in today’s unrestrained
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::1f8ad7ad75682f21bba0fd6aa30b0617
https://eprints.soton.ac.uk/470666/
https://eprints.soton.ac.uk/470666/